How to make the right impression with your contacts
A networking letter has one main purpose – to introduce (or reintroduce) you to a contact who you hope may have some useful information or advice to help you with your career change plans. Your aim is to arrange a meeting with them so you can further your research into a particular career area. It is not to ask for a job.
When to Use a Networking Letter
There are three main situations when you would use a letter as part of your networking.
- You have met someone either at a networking event or perhaps in an informal setting and you would like to meet them again talk to them in more detail.
- You have been given the name of a relevant contact by a friend or colleague who knows you are interested in a particular career field.
- You have discovered the name of a potentially valuable contact through your own research eg reading the trade press.
You will need to adjust the opening of your letter slightly according to which of the circumstances above applies.
Key Points to Remember
You should bear the following points in mind when you are drafting your networking letter:
- Keep the letter short and to the point. Try and keep the tone friendly without being over casual.
- If you are following up after a networking event, remind them where you met or explain how you come to have their details (eg you have a mutual acquaintance or you read about them in a recent press report)
- Explain who you are and why you are writing. Make it clear that you are not looking for a job at the moment, but are seeking an informational interview so you can further your knowledge of a certain career area.
- Acknowledge that you are asking a favour and make it clear that you only want 15-20 minutes of their time, at their convenience.
- If you are contacting someone you have not met before, you may wish to invite them to suggest an alternative contact if they are not the right person for you to speak to.
- End your networking letter by letting them know you will contact them by phone in the next few days to discuss a possible appointment.
Sample Networking Letter
This letter has 2 alternative openings to be used according to your situation.
Your address 1 Your Contact’s Name Dear Mr Kalia Opening 1 I’m seeking the advice of professionals in this field about the best training and entry routes and would very much appreciate an opportunity to meet with you, or to speak on the phone, to hear about your experience. I hope you may be able to offer advice on matters such as career opportunities and trends in the sector, on conducting an effective job search, and on how best to uncover job leads. My background is currently in marketing and I that has enabled me to develop strong organisational and planning skills and I have enjoyed taking a team approach to the projects I have been involved with. Opening 2 I hope you may be able to offer me further information and advice on career opportunities and trends in the sector, on conducting an effective job search, and on how best to uncover job leads. As I explained, my background is currently in marketing and I that has enabled me to develop strong organisational and planning skills and I have enjoyed taking a team approach to the projects I have been involved with. Continue… I will contact you next week to see if we can arrange a convenient time to speak. Would you be available for a 15-20 minute meeting? Yours sincerely Sign Your Name |
Sample Networking Thank You Letter
Your address 1 Your Contact’s Name Dear Mr Kalia Thank you for meeting with me today. I really appreciate your willingness to give up your time to help me with my career plans. It was very kind of you to contact your colleague, John Westwood, regarding the possibility of work shadowing in the HR department in his company. I look forward to hearing further directly from him. The information and advice you gave me was extremely helpful and means I am building up a much clearer picture of the HR sector as well as now having some useful leads to be working on. I will check the websites you mentioned and research the availability of the courses you suggested. Thank you again for your assistance and I will keep in touch to let you know how I get on in the future. Yours sincerely Sign Your Name |
If you use these tips you can be sure that your networking letter will be received in the spirit it is intended and you
will get the response you are looking for.
Leave a Comment